The main content of American culture is the emphasize on individuals value, the pursue of democracy and freedom, the promotion of deploitation(开拓, 经营) and competition and the need of realistic and practicality. Its core is individualism: self first, personal need first, pursue of individual benefit and enjoyment, emphasize on achieving individual value by self-strive and self-design. This type of intentionally build up of personality and pursue customized individualism has its pros and cons, it gives incentives to people and make them exert on their potential and wisdom and as a result accelerate the development of the entire race and nation; on the other hand it is difficult to keep good relationship among people if everyone is egocentric thus make the entire society lack of unity.
American citizens emphasize on achievements and respect heroes. They have great sense in their hearts to praise succeand heroes. Personal achievements are one of those with the highest value in Americans mind. Americans have very strong senses of success. Succeis the pursuit of most Americans, it is their attractive future and the incentives for moving forward. They believe that ones personal value is equivalent to his achievements in his career. Some high achievers in their career such as entrepreneurs, scientists, artists and all kinds of super starts became modern heroes. The proceand result of how they strived have become the frame of reference of social culture value and the real life text book for parents to educate their children.